Alex Goldstein

Alex has over 25 years of experience in the health and wellness industry and has a primary focus on improving the lives of every person he meets. He received his Business Degree from Fresno State University, and since graduating, he has become a highly regarded iridologist, a certified herbalist, and a certified homeopath.

Alex has worked tirelessly over the years developing an impressive line of Natural Life Foods™ nutraceutical products. Alex specializes in empowering people with the knowledge they need to make the right decisions for their well-being. Alex believes in offering a product that everyone can trust, and is dedicated to educating the public to achieve their maximum level of health.

Roughly 15 years ago, Alex launched Strike First Nutrition™ and since then, the company has grown into a supplement powerhouse in the San Francisco Bay Area. His exclusive line of Strike First Nutrition™ products caters to every athlete in every sporting arena. Both the Natural Life Foods™ and Strike First Nutrition™ products are not only the highest of quality but they are also backed by years of scientific research. Athletes put massive amounts of stress on their bodies every day, and Alex knows the importance of proper nutrition; this is why Strike First Nutrition™ was born. He hasn’t reinvented the wheel; instead, he has simply made the wheel better.

We have known and worked with Alex for over twelve years and have counted on him for guidance on specific supplements for specific ailments. We trust his products, and he provides a fountain of knowledge and support. – Dale Maxwell and Bonnie O'Sullivan